Certified B Corporations are a community of businesses that balance purpose and profit. They are legally required to consider the impact of their decisions on their workers, customers, suppliers, community, and the environment. This is a community of leaders, driving a global movement of people using business as a force for good.
A certification that measures your impact all stakeholders — workers, communities, customers, and our planet.
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Holistic Sustainability
The B Corp™ certification requires companies to meet the highest standards of environmental and social performance. The standards are developed in line with UN Sustainable Development Goals and cover a company’s impact in key areas, including Governance, Workers, Community, Environment, and Customers, ensuring an all-encompassing analysis of your business.
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Stakeholder Expectations
Increasingly, stakeholders are looking for businesses to take ownership of their impact and call for action. Social and environmental goals are now expected to be embedded in a company’s strategy, no matter the industry or size. Evidence also suggests that companies taking an active stance are gaining support and loyalty from consumers and team members. The B Corp™ certification is the perfect way to demonstrate your public commitment and meet expectations.
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Continuous Improvement
As businesses, we always want to improve, and the BIA gives us a framework for continuous improvement. In order to maintain certification, companies must undertake the assessment and verification process every three years, demonstrating they are still meeting B Lab’s standards, which are always improving, with continual input from expert stakeholders.
Certification Journey
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If your business in less than one year in service, obtaining a Pending B Corp™ status is a great way to get a head start on your certification. By taking this step you are starting as you mean to go on, and putting sustainability at the core of your operations.
With a once-off fee and quicker verification times, this is a great opportunity.
This step does is not required, a company can wait until one year of service and go into B Corp™ Certification.
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For companies that have one year of business operations, they can jump right into the B Corp™ Certification. This is the best way to measure and analyze your business. Once certified your business will be joining a community of changemakers, holding themselves accountable and sharing their social and environmental impacts publicly.
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Congrats-you’re a B Corp™ ! In order to ensure continuous improvement and to keep up with current and relevant social and environmental standards, B Corps are required to recertify every 3 years. This is a great way to set goals for your business and improve your impact over time.
The Business Case for B Corp™
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Faster Growth in Annual Turnover
B Corps was an average annual growth of 26% between 2017 and 2020 vs average of all other UK Companies at 5%
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Employee Headcount
Mean average annual employee headcount growth between 2018 and 2021 for B Corps was 14% vs the average for all other companies at 1%
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Securing Equity
70% of B Corps who sought equity finance secured all (or more) of the required amount vs 56% of the wider SME population
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Great Levels of Diversity
84% of B Corp leadership teams include at least one woman, compared to 55% for the average SME
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Recruiting Talent
Spend less time and money recruiting, 25% of candidates state that B Corp is a reason for applying
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Continuous Growth
From certification to recertification, European B Corps saw an annual revenue growth of 19%
Start your B Corp™ journey today
Impactful Insights serves as your B Corp™ business partner to a successful certification, ensuring your business is a force for good.